Ethical considerations of Native Advertising: The Fyre Festival case

Fyre Festival was a luxury music festival, taking place on the exotic island of Great Exuma in the Bahamas on the spring of 2017. Guests lived a full VIP experience, where they stayed in exclusive luxury villas, ate gourmet food, boarded on private jets and partied on golden beaches with famous a-list models like Bella … Continue reading Ethical considerations of Native Advertising: The Fyre Festival case

Black Mirror – Bandersnatch: New interactive storytelling or data mining project?

On 28 December 2018, the science fiction anthology series Black Mirror released Bandersnatch on Netflix, an interactive episode which would be gamechanging for the traditional storytelling format. Set on 1984, Bandersnatch follows the life of a young programmer as he is working on a “choose your own adventure” video game. But here is the catch: … Continue reading Black Mirror – Bandersnatch: New interactive storytelling or data mining project?

How did Amazon contribute to the measles outbreak?

As a measles outbreak poses a growing threat for public health in the United States, many experts point to a vaccine-hesitancy climate that leads to the rising percentage of unvaccinated children. Health misinformation has a crucial part in this situation, with myths as the one that vaccination is linked to autism receiving wide circulation. But, … Continue reading How did Amazon contribute to the measles outbreak?

Are we ready for Artificial Intelligence in our social media, today?

This is Lil Miquela. She is a famous Instagram influencer with a following of 1.5 million people. On her profile, she regularly posts photos with celebrities and events she attends. She shares her thoughts, moments with her friends, and fashion tips. She is very active on Instagram, with many collaborations with big companies, such as … Continue reading Are we ready for Artificial Intelligence in our social media, today?

Netflix’s transformation of the TV landscape

It all started in 1997. Netflix was founded by Reed Hastings and Marc Randolph in California as a DVD postal delivery service. In 2007 it moved to a streaming model, but the real transformation began in 2011, when it acquired the rights to David Fincher’s show House of Cards by outbidding HBO and AMC. This … Continue reading Netflix’s transformation of the TV landscape